IIdea2App

Pricing

Pick how hands-on you want us to be.

Browsing the whole 10-step framework is free. These three products take you from framework to a real, launched app.

DIY

The 10-Step Playbook

Everything you need to build it yourself: videos, prompts, templates and checklists for all 10 steps.

$99–299one-time
Get the Playbook
  • Complete 10-step framework — video walkthroughs for every step
  • Full AI prompt library
  • All templates (PRD, database schema, API spec, and more)
  • Step-by-step checklists for every step
  • Lifetime access to updates

PRO

Build Your App

The playbook, plus the support and accountability to actually finish building.

$500–1,500one-time
Join Pro
  • Everything in DIY
  • Private community of other builders
  • Expert review of your app as you build it
  • Priority access to new prompts and templates
  • Project dashboard with progress tracking

Done With You

Launch Your App

You bring the idea and the drive. We sit alongside you and help you actually build and launch it.

$3k–10k+project-based
Apply Now
  • Everything in Pro
  • Hands-on help building your app, step by step
  • Architecture and code reviews from a real engineer
  • Direct support through App Store and Google Play submission
  • A real, launched app at the end
Coming Later

Give us your idea. We'll build it.

For founders who want the outcome, not the process. A full product studio offering — coming after DIY, Pro and Done With You are live.

Join the Waitlist

Frequently asked questions

Do I need to know how to code?

No. The framework is built for non-technical founders. You'll understand what's happening at every step, but the AI coding agent does the implementation — and with Done With You, our team helps directly.

What's the difference between DIY and Pro?

DIY gives you the complete 10-step playbook — videos, the full prompt library, and every template and checklist, all self-serve. Pro adds a private community, priority access to new prompts and templates, and an expert review of your app as you build it.

What does Done With You actually include?

Everything in Pro, plus direct, hands-on help from our team as you build — architecture and code reviews, troubleshooting, and support getting through App Store and Google Play submission. You still drive the project; we sit alongside you.

Is Done For You available now?

Not yet. Done For You — where you hand us the idea and we build it — is a larger, product-studio-style offering we're planning after DIY, Pro and Done With You are live. Join the waitlist to hear when it opens.

When can I actually buy DIY, Pro, or Done With You?

Checkout isn't live on the site yet — that's next on our build list. In the meantime, use the buttons on this page to register interest and we'll reach out directly.

Can I use my own tools instead of the recommended stack?

Yes. The framework explains why each tool is recommended and lists alternatives, so you can substitute where it makes sense for you.